Academic Roots in Lebanon: The Scientific Foundation
"Tiraz: The Legacy That Began in Beirut's Lecture Halls."
The founding of Tiraz was not just a commercial venture; it was the application of an academic passion. The story began in 2003 in Lebanon, when designer Moudhi Al Sulaiman established her private office, initially named "Azar," to apply her scientific studies to the design of women's Jalabiyas and Abayas. This academic grounding is what distinguishes Tiraz; where creativity meets scientific methodology to ensure the highest standards of quality and design.
The Return and Transformation
"From Pop-up Bazaars to a Star in Jeddah: An Unforgettable Mark."
Upon her return to Jeddah, Moudhi Al Sulaiman began the initial display of her designs in prominent Bazaars, gaining direct feedback on the Saudi market's tastes. Following a journey of deep reflection and development, the name Tiraz was officially launched, marking the grand opening of its first main branch in Stars Avenue Mall, Jeddah, in 2010. This transition was more than a name change; it was the birth of the Tiraz Commercial Establishment for Abayas, declaring its distinct and independent identity.
The Design Philosophy: Eastern Inspiration and Exclusivity
"The Source of Inspiration: Authentic Arab Heritage with a Bold, Modern Touch."
Designer Moudhi Al Sulaiman personally oversees the selection of designs, drawing inspiration from the spirit of Eastern traditions and authentic Arab heritage. Tiraz designs are distinguished by not merely being imitations, but unique fusions:
Authenticity: Through traditional motifs and patterns rooted in our Arab identity.
Modern Elegance: By presenting refined classic models alongside bold, contemporary pieces that appeal to the woman seeking distinction and individuality.
Tiraz embraces an Eastern aesthetic centered on simple luxury. It has etched its own signature, which includes: The Feather as a distinguishing mark subtly integrated into some embroidered models, and the addition of beads, pearls, and crystals alongside gold and silver elements in select Abayas to embody a unique innovation exclusive to Tiraz in every piece.
The Enduring Promise of Tiraz
"We hand-select the quality that lasts, and the tailoring that sets you apart."
Tiraz is more than an Abaya store; it is the destination for the woman who refuses to compromise on value and quality for fast fashion. We craft your identity and your distinction.
